Privacy Policy

Our privacy policy tells you what personal data (PD) and non-personal data (NPD) How To Cancel Guide may collect from you, how we collect it, how we protect it, how we may share it, and how you can access, change, or delete it. Our privacy policy also explains certain legal rights that you have with respect to your personal data.

DEFINITIONS

‘Non-personal data’ (NPD) is information that is in no way personally identifiable.
‘Personal data’ (PD) means any information relating to an identified or identifiable natural person (‘data subject’); an identifiable natural person is one who can be identified, directly or indirectly, by reference to an identifier such as a name, an identification number, location data, an online identifier or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person. Personal Data is in many ways the same as Personally Identifiable Information (PII). However, Personal Data is broader in scope and covers more data.
A “visitor” is someone who merely browses our website. A “user” is someone who has registered with us to use or buy our services and products.

Information We Collect

Generally, you control the amount and type of information that you provide to us when using our website.

OUR LEGAL BASIS FOR PROCESSING PERSONAL DATA (EEA Individuals Only)

If you are a visitor from the European Economic Area (EEA), our legal basis for processing your personal data will depend on the personal data concerned and the specific context in which we collect it.

However, we will normally collect personal data from you only where we have your consent to do so, where we need the personal data to perform a contract with you, or where the processing is in our legitimate interests and not overridden by your data protection interests or fundamental rights and freedoms. In some cases, we may also have a legal obligation to process personal data about you to protect your vital interests or those of another person.

If we collect and use your personal data in reliance on our legitimate interests (or those of any third party), this interest will normally be to operate our website and communicate with you as necessary to provide our products and services to you and for our legitimate commercial interest. These legitimate interests include, for example, responding to your queries, improving our platform, undertaking marketing, or detecting or preventing illegal activities. We may have other legitimate interests and if appropriate we will make clear to you at the relevant time what those legitimate interests are.

If you have questions about or need further information concerning the legal basis on which we collect and use your personal data, please contact us using the contact details provided above.

We Collect Your Personal Data in the Following Ways

AUTOMATIC INFORMATION

We automatically receive information from your web browser or mobile device. This information may include the name of the website from which you entered our website, if any, as well as the name of the website you’ll visit when you leave our website, your Internet service provider’s name, your web browser type, the type of mobile device, your computer operating system, and data about your browsing activity when using our website. We use all this information to analyze trends among our users to help improve our website.

WHEN ENTERING AND USING OUR WEBSITE

When you enter and use our website you accept cookies, some of these cookies may contain your Personal Data. A cookie is a small piece of data or a text file that is downloaded to your computer or mobile device when you access certain websites. Cookies may contain text that can be read by the web server that delivered the cookie to you. The text contained in the cookie generally consists of a sequence of letters and numbers that uniquely identifies your computer or mobile device; it may contain other information as well.

WE MAY USE COOKIES FOR:

Identifying the areas of our website that you have visited.
Personalizing content that you see on our website.
Our website analytics.
Remarketing our products or services to you.
Remembering your preferences, settings, and login details.
Targeted advertising and serving ads relevant to your interests.
Affiliate marketing.
Allowing you to post comments.
Allowing you to share content with social networks.

DO NOT TRACK SETTINGS

You may modify and control how and when cookies are set through your browser settings. If you choose to reject cookies, certain of the functions and conveniences of our website may not work properly, and you may be unable to use some of our services that require registration in order to participate, or you will have to re-register each time you visit our site.

AT USER REGISTRATION OR WHEN USING PRODUCTS OR SERVICES

When you are registering for our product or free tools (i.e. Graders, Keyword Tools, etc), during the purchasing process, or when using our website and services, we may collect some or all of the following information: your first and last name, email address, physical address, company name, credit card or other payment information, phone number, user name, password, and other information listed.

WEB BEACONS

We may also use a technology called web beacons and other technologies, such as pixels and ad tags, to collect general information about your use of our website and your use of special promotions or newsletters. The information we collect by web beacons allows us to statistically monitor the number of people who open our emails. Web beacons also help us to understand the behavior of our customers, members, and visitors.

LOCATION INFORMATION

When you use a location-enabled device, we may collect and process information about your actual location, like GPS signals sent by a mobile device. We also may use various locations to determine location, such as sensor data from your device that may, for example, provide information on nearby Wi-Fi access points and cell towers.

NEW TECHNOLOGIES

As new technologies emerge, we may be able to improve our services or provide you with new ones, which means that we may create new ways to collect information on the site and our services. If we offer a new service or new features to our existing site, for example, these changes may result in our collecting new information in order to improve your user experience.

GOOGLE ANALYTICS PRIVACY POLICY

Our website uses Google Analytics to collect information about the use of our website. Google Analytics collects information from users such as age, gender, interests, demographics, how often they visit our website, what pages they visit, and what other websites they have used before coming to our website. We use the information we get from Google Analytics to analyze traffic, remarket our products and services to users, improve our marketing, advertising, and to improve our website. We have enabled Google Analytics advertising features such as remarketing with Google Analytics, Google Display Network Impression Reporting, and Google Analytics Demographics and Interest Reporting. Google Analytics collects only the IP address assigned to you on the date you visit our website, not your name or other identifying information. We do not combine the information collected using Google Analytics with Personal Data. Although Google Analytics plants a permanent cookie on your web browser to identify you as a unique user the next time you visit our website, the cookie cannot be used by anyone but Google. Google also uses specific identifiers to help collect information about the use of our website. For more information on how Google collects and processes your data, visit https://www.google.com/policies/privacy/partners/

You can prevent Google Analytics from using your information by opting out at this link: https://tools.google.com/dlpage/gaopto

SHARING INFORMATION WITH AFFILIATES AND OTHER THIRD PARTIES

We do not sell or rent your Personal Data to third parties for marketing purposes. We do, however, engage third party companies and individuals to perform services on our behalf. The types of services and providers may include:

Order Management, Billing, and Payment processors (Adobe Sign, Zuora, Vantiv).
Analytics services (Google Analytics, Geckoboards, Hotjar, SpyFu, Profitwell, Tableau or MaxMind).
Advertising networks (Google, Facebook, Bing, or Amazon).
Data management services (Marketo, Salesforce, or Mintigo).
Communication services (GoToMeeting, TimeTrade, Snapengage).
Product management services (FullStory, AWS, AppCues, PaperTrail, or Mixpanel).
Customer success services (Gainsight or GetFeedback).
Auditors (MFA – Moody, Famiglietti & Andronico)

These third parties have access to your information so that they may perform these tasks on our behalf and they are prohibited by us from using or disclosing your information for any purpose other than to provide this assistance, except to the extent required by law. We may permit our service providers to use aggregate information which does not identify you or de-identified data for other purposes.

QUALITY CONTROL

We may monitor or record any of your telephone conversations, emails, or chats with us for quality control purposes, for purposes of training our employees, and for our own protection.

LEGALLY REQUIRED RELEASES OF INFORMATION

We may be legally required to disclose your Personal Data if such disclosure is

required by subpoena, law, or other legal process.
necessary to assist law enforcement officials or government enforcement agencies.
necessary to investigate violations of or otherwise enforce our Legal Terms.
necessary to protect us from legal action or claims from third parties, including you and/or other users or members.
necessary to protect the legal rights, personal/real property, or personal safety of our company, users, employees, and affiliates.

DISCLOSURES TO SUCCESSORS

If our business is sold or merges in whole or in part with another business that would become responsible for providing How To Cancel Guide to you, we retain the right to transfer your Personal Data to the new business. The new business would retain the right to use your Personal Data according to the terms of this privacy policy as well as to any changes to this privacy policy as instituted by the new business.

We also retain the right to transfer your Personal Data if our company files for bankruptcy and some or all of our assets are sold to another individual or business.

Retaining Your Personal Data

We retain Personal Data that you provide us as long as we consider it potentially useful in contacting you about our product or our other services, or as needed to comply with our legal obligations, resolve disputes and enforce our agreements, and then we securely delete the data. We will delete this data from the servers at an earlier date if you so request, as described in “Reviewing, Correcting, and Removing Your Personal Data” below.

LINKS TO OTHER WEBSITES

Our website may contain links to other websites. These websites are not under our control and are not subject to our privacy policy. These websites will likely have their own privacy policies. We have no responsibility for these websites and we provide links to these websites solely for your convenience. You acknowledge that your use of and access to these websites are solely at your risk. It is your responsibility to check the privacy policies of these websites to see how they treat your Personal Data.

OUR EMAIL POLICY

You can always opt out of receiving further email correspondence from us. We will not sell, rent, or trade your email address to any unaffiliated third party without your permission except in the sale or transfer of our business, or if our company files for bankruptcy.

QUESTIONS ABOUT OUR PRIVACY POLICY

If you have any questions about our privacy policy, please contact us using the information at the top of this privacy policy.